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SEKONDA: Real quality. Realistic prices
Sekonda watches are designed to give you a high-quality, stylish watch for the most affordable price.
Sekonda women's watches
A selection of watches to accessorise every possible outfit, event and occasion.
Sekonda smartwatches
No need for fussy tech. Be smart with your time and money.
Sekonda gift sets
Making gift shopping easy. Watches that come with coordinating jewellery.
Simply great watches
Sekonda women's smartwatches
Style meets smart. Track your sleep, blood pressure and make calls with our new and improved smart features. With a range of colours to choose from, looking after yourself never looked so good.
Sekonda women's watches
Elegant and feminine watches for all tastes and styles. Find the perfect watch.
Sekonda men's watches
Practical. Functional. Stylish. Find the ideal Sekonda watch.
Sekonda gift sets
Find the perfect gift. Discover stunning watches that come with coordinating jewellery.
Time just got smarter
Track. Monitor. Stay connected.
- Check notifications and control your music.
- Track exercise with 14 sports modes.
- Monitor sleep, calories and blood oxygen levels.
Our top picks
Sekonda blue dial bracelet watch
Looking for a simplistic, everyday watch that still gives you a stylish look? This smart Sekonda all stainless steel gents watch features a blue dial with a day/date display and 50 metres water resistance.
Sekonda silver bracelet watch
Perfect for any occasion, the Sekonda ladies fashion watch comes with a silver sunray dial and stone set case. With classic Roman numerals and a silver bracelet, it's the perfect way to add a touch of sparkle to your wardrobe.
Sekonda men's silicone strap smartwatch
Sekonda's ultimate, no fuss Smartwatch helps you balance everyday life. With message alerts, sleep tracking and a heart rate monitor, find the perfect mix of style and functionality. This watch also comes with a free, interchangable orange silicone strap.
Sekonda women's rose gold mesh strap smartwatch
Looking for a smarter lifestyle without the faff? Our affordable Sekonda smartwatches can make and receive calls, control music, track activities and is water resistant.